Whether you’re thinking of re-careering or starting a business, or you just want to rev up your existing career or business, recent trends point to a way 50+ women especially can capitalize on their strengths. Online recruiter Jobvite has reported that 94% of recruiters use or plan to use social media to find candidates. Although […]
A Space for All of Us
City officials in Vienna, Austria, have been taking a novel approach to urban planning for almost two decades: asking people how they use the city, then redesigning public spaces and housing based on actual needs. The impetus for this is an official policy approach called gender mainstreaming, which the city uses to take gender equality […]
It’s All in Your Mind
By now you’ve probably heard about Melissa Nelson, who was fired from her job as a dental assistant because her boss, James Knight, worried he would have an affair with her. Not because she was interested in having an affair with him but because she was attractive. But that’s not even the worst of it. […]
Boomer Women Mean Business
The more things change, the more they stay the same. For more than thirty years, women have been starting businesses at about double the rate of men. For many, this was the result of hitting the glass ceiling or discovering that they didn’t want the long hours and imbalanced lives, poisoned corporate culture, and work […]
How Loud Are Your Actions?
We live in a media-savvy world, which means that it takes more than even the boldest PR moves to demonstrate that we mean business—on gender equality, environmental sustainability, political will, charitable contributions, and so on. A company that speaks out on increasing U.S. employment while outsourcing jobs to India will be scoffed at. A million-dollar […]
Serving the Boomer Market
Whether you’re a Boomerpreneur or not, odds are you are serving or hoping to serve the enormous Boomer market. If you are not, you are leaving money on the table. I guarantee it. But how exactly do you reach this generation, especially if your business provides products or services that are not age specific? The […]
Second Verse, Same as the First
Kathryn Welds recently wrote an enlightening analysis of Robin Ely’s survey of Harvard Business School women graduates. One would think that women’s situation in the workforce would have changed since they were first admitted to Harvard’s B-School in 1963. Unfortunately, not so much. We’re still seeing the same refrain, over and over again. Women are […]
Is the Glass Ceiling Half Empty or Half Full?
When we look at women’s power in the workforce, whether running their own businesses or working as executives or on boards in the corporate world and academia, we can view the situation as negative or positive depending on our focus. Obviously, women are still underpaid and vastly underrepresented in positions of power, although this is […]
You Don’t Need Psychic Powers
I’ve talked before about why it’s a mistake to wait for the economy to recover before we transform our lives, work, and world. The future belongs to those who are starting those transformations now, who are shaping the world and creating their own place in it. If you can’t afford to make a huge leap […]
Positive Aging Does Not Mean Denial
Positive Aging is the latest meme for describing new approaches to life post-50, approaches that focus on changing the conversation about aging to encompass the reality that the years ahead of us hold more potential, not less—for meaningful work and business, making a difference, and living lives of significance, value, and visibility. I am wholeheartedly […]
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