• Home
  • About
    • Praise
  • Services
    • Rock Your Age Coaching & Mentoring
    • Ageless Consulting & Training
    • GeroBiz
  • Resources
    • Ageless Beat Blog
    • Ageless Beat Digest
    • Ageless Reads & Links
    • Ageless Way Glossary™
    • Submit to the Ageless Beat Blog
    • Time With Sands
    • FAQ
  • Bookstore
  • Speaking
    • Meeting & Event Planners
    • Events & Appearances
  • Media
    • Media Kit
    • Events & Appearances

Karen Sands

Advocate for a New Story of Our AGE

Gray is the New Green:
Rock Your Revenues in the Longevity Economy

grey-new-greem

UPDATED EDITION FOR 2022
A paradigm shifting business book for visionary leaders, savvy marketers, and innovative entrepreneurs who are ready to rock their revenues in the Longevity Economy by staying in sync with the people who keep them in business.

Now available in paperback & ebook.

quotation marks
Karen Sands is one of those rare individuals who understands that our extended longevity unlocks major opportunities. It’s a time to explore new horizons, and, be it your life, work or new business startup, I can’t think of a more compelling and enlightened guide than Karen. Her book abounds with inspiring, practical, and actionable advice.
Elizabeth Isele - Founder and CEO at Global Institute for Experienced Entrepreneurship
quotation marks
Peter Drucker once said, ‘Feed the opportunities. Starve the problems.’ There is no greater opportunity in our lifetime than the growing population of older people, who are both producers and consumers for the new Longevity Economy. Karen Sands’ book is the indispensable guide to finding your way in this new land of opportunity.
Harry R. Moody, Ph.D - Creative Longevity and Wisdom Program, Fielding Graduate University
quotation marks
An important call to action! With insight and wisdom Karen brings to light the power of Ageless Boomer women. Readers will be shocked to see what the numbers truly show. Boomer women have no idea the power they have in their hands (and their wallets) right now and will for many years to come.
Judy Rough - CSA, Certified Senior Advisor , Sr. Director of Strategic Alliances, Society of Certified Senior Advisors

ORDER HERE

Purchase the paperback

buy-now-swoosh

Buy the Kindle from Amazon

grey-new-green-tilt

Is your business ready to embark upon a quest to transform the old story, that youth rules, which no longer applies? Our future hinges on recognizing the needs and contributions of the 40-plus market, especially Baby Boomers. Not merely a flash in time, Boomers will be pushing the edge of the curve for decades to come.

Most importantly, Ageless Boomer women, who mean BIG business, are leading the way!

Discover how demographic trends coupled with cutting-edge findings will positively influence your future leadership, business development, and succession planning.

Learn why and how to communicate with the 40-plus market – how to leverage their talents as leaders, employees, and employers, how to develop products that serve their needs and how to market them to generate a positive purchasing response.

quotation marks
Always ahead of her time. Now she is helping to bring in the emerging field of conscious aging, a boon for women and men.
Nelson Broms, P.h.D - Former Chairman/Holding Company Equitable
quotation marks
A definitive book. At a defining moment.
Elsie Maio - Founder of Humanity, Inc./The SoulBranding℠ Institute
quotation marks
Karen has knocked it out of the park AGAIN. A data-packed, awe inspiring, and valuable resource for any business or company owner that is looking at the future, regardless of your industry! This is the book to read IF you don’t read any other book on aging and business marketing this year!
Aaron D. Murphy - Architect, CAPS
gold-v

If you snooze, you lose! Now is the time to drive your business or firm to join the innovative product developers, attuned marketers, savvy service providers, and future-forward employers who understand what is coming, leaping ahead to snatch up segments of this booming market.

Leverage the Longevity Economy!

grey-new-green-tilt

Ready to Rock

Purchase the paperback

buy-now-swoosh

Buy the Kindle from Amazon

Leading GeroFuturist℠ Karen Sands shares her unique perspective to usher in an evolutionary change in the business community that seeks to engage the workforce and the marketplace so it transcends itself into the entire Ageless population – and in doing so, transforms the business world, the workplace, and the marketplace in visionary ways that contribute to the Triple Bottom Line of People, Planet, and Profits. If you are ready to rock your revenues in the Longevity Economy by staying in sync with those who keep you in business, it all starts within these pages. Gray is truly the New Green!

Buy From Kindle
Buy the
KINDLE
from Amazon Prime
buy-now-swoosh-white
button-amazon
Buy the
PAPERBACK
from Amazon Prime
buy-now-swoosh-white
button-kindle
Buy the
KINDLE EBOOK
from Amazon
buy-now-swoosh-white
karen-sands-gng

BOOKS & MORE BY KAREN SANDS

Rock Your Age . . . One Ageless Story at a Time!
Every book in The Ageless Way series is dedicated to empowering women and men around the globe to put their stamp on the world in a way that’s meaningful to them—regardless of their age and regardless of their calling.   The message? We’re living in a new reality; one in which the possibilities are exciting, limitless, and expansive. Get ready to experience content that is empowering, transformative, and (most importantly) actionable!

karen-sands-books

SHOP NOW

  • Home
  • About
    • Praise
  • Services
    • Rock Your Age Coaching & Mentoring
    • Ageless Consulting & Training
    • GeroBiz
  • Resources
    • Ageless Beat Blog
    • Ageless Beat Digest
    • Ageless Reads & Links
    • Ageless Way Glossary™
    • Submit to the Ageless Beat Blog
    • Time With Sands
    • FAQ
  • Bookstore
  • Speaking
    • Meeting & Event Planners
    • Events & Appearances
  • Media
    • Media Kit
    • Events & Appearances

Recent Blog Posts:

The Wisdom Stewards of Our Alternative Futures

Your Future Relies on Self-Assessment

THE FUTURE OF SUSTAINABLE BUSINESS IS FLEXIBLE

Is It Time to Build a Better Business With Coaching Help?

Time With Sands:

Time With Sands – Clubhouse Interview

Time With Sands – Inspiring Women Part 2

Time With Sands – Aging Consciously

Time With Sands – Longevity Economy

Karen Sands, MCC, BCC

Shaping a new Story of our AGE in the marketplace, workspace & your space.
Leading-edge Gerontologist-Futurist creator of GeroFuturingSM, Transfor-mational DisruptorSM, Change Agent practitioner offering leadership development & Whole Brain Foresight™, Founder Futures By Design Institute, LLC and Ageless Way Academy, LLC.

Recognized by Forbes as “One of the Top Female Futurists Worldwide” (2020), and by Bruce Rosenstein, Managing Editor of Leader to Leader as “Among the Top 42 Leading Futurist Authors Past and Present” (2021), “One of the Authors of Top 55 Books on Longevity and Productive Aging” (2022) and listed on Futurist Ross Dawson’s “Top Global Female Futurists” (2023)

Karen Sands, MCC, BCC
203.266.1100
Email Karen Here

ICF MCC Master Certified Coach
Website design: Gloria Owens, Fish Cat Design • Videos & Video Stills: Mary Madeiras • Photos of Karen Sands by Lisa Levart / LUSH Photography
• Copy Editor: Nikki Groom • WebMaster-Designer: Jennifer Ann Walsh

2016-2023 Karen Sands, LLC, Futures By Design, LLC, & Ageless Way Academy, LLC.
All rights reserved. Capitalization of terms indicates trademark.
May not be duplicated, retransmitted or reproduced without permission.
 

Loading Comments...
 

You must be logged in to post a comment.