I want to respond to a query I’m often asked: “Why do you prefer to focus on the forty-plus segment versus solely focusing on fifty-plus, especially Baby Boomers?” My response is much the same as David Wolfe’s on this topic, as he describes the future of the Ageless Market: “Markets over forty will grow at […]
The Greatness Challenge: Excerpt
In this manifesto, I beseech you to belly up to the realization that we can no longer afford to rest on our laurels. The world is shifting to a different playing field, one New York Times columnist Thomas Friedman says is “flattened by instant connectivity.” If we don’t wake up in time to retool for […]
The Silver Lining of the Graying of America
“I want to make every moment count.” “Life is short.” “It’s got to matter or why bother?” One of my clients exclaimed during one of our recent sessions, “Oh my G-d, I just got it… I have less time before me with my wife than we have behind us. We have got to change how […]
Rock on To Your Greater Future
By-Pass the System Do not follow where the path may lead. Go instead where there is no path and leave a trail. Muriel Strode When you look back at your life, will you be able to say that you lived in your groove, working and loving to the fullest degree possible? Those who lead great […]
The Puppet Master is Powerful
Women tend to have the blessing and the curse of being invisible, especially as we approach 50 and beyond. The negative side of being invisible is the world no longer seems to notice or care about us or what we have to say—if they ever did in the first place. We seem to lose our voice […]
The Catch 22 Truth Telling
We can generally agree that telling the truth is the right thing to do in most situations. Yet often we hold back, saying what we think others want to hear, or simply holding back an opinion or idea when we suspect it won’t be well received. Of course, not all opinions should be shared, especially […]
Right Angle Precession
A problem adequately stated is a problem well on its way to being solved. R. Buckminster Fuller Last weekend, I sat in the lazy Spring evening with a dear friend to say goodbye. We all gathered outside on the genteel front porch, surrounded by splashes of outrageous colors in wafting fragrance from their lovely- tended perennial […]
3 Ways Technology Will Help You THRIVE
3 Ways Technology Will Help You THRIVE by Downing Van Buren, Learn How With technology advancing at such a breakneck pace it’s easy to feel outdated, out of the loop, or left behind. It seems every day phones and computers get faster and more complicated. Maybe you’ve felt it’s just not worth trying to learn […]
Seeds of a Conference: Wisdom on Aging
At my last PAC conference I had the privilege of meeting a new audience of professionals in the field of aging, all convening on the East Coast in beautiful Sarasota. I am delighted to have had the opportunity to introduce my newest work on the narratives—the real stories and conversations—upon which we can evolve and […]
Restoring and Restorying Positive Aging
My destiny has been to stand on the shoulders of and along with others in spreading the truth about our future and sounding the call for planning strategically to meet the challenges and needs of this enormous demographic group and the echo effects on our emerging intergenerational workplace, our future economies, our very way of life, […]
